Tag: best crispy pata in the philippines

Kuya J Restaurant Names Jericho Rosales as Their New Celebrity Endorser

Kuya J Restaurant, formerly known as ‘Ang Kan-anan ni Kuya J,’ has started as a modest family business in Cebu, which quickly blossomed to becoming the Cebuano’s favorite restaurant. And now they’re finally taking over Metro Manila with the help of the new ‘Blockbuster Bida ni Kuya J,’ Mr. Jericho Rosales!

Facade Kuya J Filipino Food Restaurant SM Megamall Mandaluyong City

 

Blockbuster Bida ni Kuya J

When I arrived at Kuya J Restaurant in SM Megamall for their event and saw a standee of Jericho Rosales outside, I initially thought the restaurant was owned by Echo. That assumption was put to rest when our host, Sam Oh, called in Mr. Winglip K. Chang, the President of Kuya J Restaurant, and Chef Sheena Koseki, their Executive Chef, to present us Kuya J Restaurant’s newest celebrity endorser.

Jericho Rosales Chef Sheena Koseki Winglip Chan for Kuya J Restaurant in SM Megamall MandaluyongJericho Rosales, Chef Sheena Koseki, and Winglip K. Chang

Putting a face on Kuya J has two main criteria: one, his first name should start with the letter J (obviously hehe); and two, he must be someone people can consider as the “kuya ng bayan” for his good track record and his irresistible charm. With those two things in mind, Jericho Rosales was definitely the perfect choice!

Kuya J Restaurant proves that they know the recipe for the next viral TV commercial by putting Jericho Rosales together with some pretty girls, catchy music, and Kuya J’s mouth-watering dishes! By the time you’re reading this, you might have already seen their new TVC, but if you haven’t, well, you can watch it below:

Kuya J Restaurant

Kuya J Restaurant is definitely one of the fastest rising Filipino restaurants in the country that offers delicious and authentic Filipino food in a simple yet relaxing locale that will surely make you feel right at home!

Interior of Kuya J Restaurant Filipino Food SM Megamall Mandaluyong City

Their SM Megamall branch has just recently opened in June. And as if their 18 branches in operation are not testament enough on how successful the Kuya J Restaurant is, they surprise us by announcing that they are opening 50 additional stores nationwide before 2015 ends!

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Malabon Kulinarya Festival 2012

Before I tell you what happened at the launch of the first ever Malabon Kulinarya Festival last Tuesday, we’d like to invite you first to the bazaar happening until tomorrow, May 18th, 8am to 5pm, at the parking lot of Malabon City Hall. It’s a 3-day event, but I only got to post today, so you only have until tomorrow to come to the bazaar. There’ll be 30 food and non-food establishments participating. So, if you like anything you see in this feature, you might want to visit the Food Bazaar and Tiangge.

Malabon Kulinarya Festival 2012

On May 21st, which is the official Malabon Day celebration, there’ll be a cooking competition among senior citizens and cooking enthusiasts aged 18-35 years old at the Malabon Amphitheater. Pinoy Junior Master Chef finalist Miko Manzano will be there for a cooking demonstration too. His family originates from Malabon, which is most likely one of the reasons why he has such passion in cooking at a very young age of 12. Miko was also present at the launch of Malabon Kulinarya Festival 2012, which was held at Dampa sa Paseo restaurant.

The launch of Malabon Kulinarya Festival was aimed at showcasing the diversity of Malabon cuisine and our rich culinary tradition. We’re originally from Navotas and we moved to Malabon 6 years ago, but we can honestly say that the flavors that Malabon has to offer have played a big part in our love and passion for food. And we do hope that this project by the city government, headed by Acting City Mayor Lenlen Oreta and the Malabon Tourism Council, would indeed boost the tourism and economic activities here in Malabon.

Bloggers with acting City Mayor Lenlen Oreta

The launch of the festival was graced by none other than Annie Pascual-Guerrero, the founder of Center for Culinary Arts, Manila. I was surprised to learn that she is from Malabon, and she couldn’t be any prouder. She told us stories about how growing up here in Malabon and being influenced by her mother developed her deep passion for cooking.

Annie Guerrero, founder of Center of Culinary Arts Manila, is from Malabon

At the event, Ms. Annie Guerrero shared her recipes for Sumpia with Garlic Vinegar Dip and Adobong Pusit Malabon Style (we’ll share these recipes on our next post). She was assisted by Chef Mira Cruz (she’s also from Malabon) and Chef Melissa Sison (not in the photo) from CCA. They gave really helpful tips on cooking, which I know the audience appreciated.

Adobong Pusit Malabon Style

I didn’t get to taste these dishes, but our nanay also prepares them at home and they have almost the same recipes, so I know they are delicious. My fellow bloggers who were there could attest to that. 🙂

Sumpia from Malabon

If you ask me about the food in Malabon, I would tell you that we serve ultimate Pinoy comfort food. You might be all familiar with Pancit Malabon, Dolor’s Sapin-Sapin, and Arny-Dading’s Peachy-peachy (they have products at the event too, but I wasn’t able to take photos), but there are so much more food that we have to offer. Let me share some of them that were showcased at the launch of Malabon Kulinarya Festival 2012.

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